Class blog for A2 Media Studies research and assignment information.

Thursday, August 4, 2022

Week 1 - Fri - Youtube Case Study

 Hi guys,


Looking at 'who holds the power' and thinking about big tech, I want you to do a closer examination of YOUTUBE.


Video #1 - An Origin Story 




Video #2 - Youtube's story


- how much content is created everyday?

- Who acquired Youtube and how much was spent?

- how was allowing people to monetise channels, a major shift in the industry?

- how were algorithms  used to Youtube's advantage with subscribers? 

- name some of the ways Youtube has changed and added aspects to their channel to increase audience / subscribers? 

- why is content moderation hard for Youtube? 


Read this article 

https://www.bbc.com/news/world-australia-58045787

- why is it an issue of power for Youtube to ban what it decides is 'misinformation'? 

- how is it a turning of the power tables to have a news company censored by Youtube?

- write down some of the basic facts from this case to use as an example in your essay for the exam 


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