Representation - what angles to address

 Hi class

Here's the notes straight from the Cambridge syllabus. Take a read through what sorts of topics and angles are needing to be addressed as you think about representation in your chosen genre and style of Music Video. 

0. Representation

   How the media construct the social world, the portrayal of ideas, individuals and groups, including:

• the ways in which events, issues, individuals and social groups are represented through processes of selection and combination

• the ways in which, through representation, versions of reality are mediated

• the processes which lead media producers to make choices about how to represent events, issues, individuals

  and social groups

• the effect of social and cultural context on representations

• how and why particular social groups, in a national and global context, may be under-represented or misrepresented

• how representations convey values, attitudes and beliefs about the world and how these may be systematically reinforced across a wide range of media

• how audiences respond to and interpret representations in the media

• the effect of historical context on representations

• how representations may invoke discourses and ideologies, and position audiences

• how interpretations of representations reflect social, cultural and historical circumstances.