Week 5 - Representation Task + Homework - Pre-Production continued

Classwork 

 

 Have a look at this article that talks about the significance of 'This is America'. Watch the music video but be aware, it is quite violent, you may, if you're a sensitive viewer, want to scrub past the violent bits. 

https://time.com/5267890/childish-gambino-this-is-america-meaning/

This article delves into who Childish Gambino is as an artist and talks a bit more about the meaning in the art he created and what it's significance is.

https://www.prindleinstitute.org/2018/05/childish-gambinos-this-is-america-why-it-matters/

Take a look at the blog post of a fellow student in another school, in relation to breaking down the meaning and representation embedded in the same music video.

https://a2mediablogwilliamc.wordpress.com/2019/09/26/iii-music-video-analysis-this-is-america/

Activity: 

Add this research into your homework, due at the end of the week by using it as an example of representation of a certain culture/ race within America, specifically. 

Representation Assignment 

- Create a blog post labelled 'Representation Research'

- choose a group in society and analyse how they have been represented in particular music video genres.

- You may choose to look at something broad like 'women in hip-hop music videos ' , something like how a specific ethnic group/ race is portrayed or something more specific like love and romance in pop music videos. 

- Find articles that have been written in response to the portrayal of these groups in the media. 

- Analyse 3 - 5 music videos and provide examples that confirm or challenge stereotypes.

- Summarise your findings in a research presentation.

- Include at least one theorist and apply the media theory to your findings, commenting on and describing how it is relevant to your findings.   

Homework Tasks

1. Plan a reccie to get location shots and include these in this blog post. Get some footage and photos of the types of shots you envision getting at these locations. Include in this post how you feel the reccie went and what you feel will work well verses what may be an issue.

(example of  reccie footage with practise shots CLICK HERE)

2. Costume 

Go op-shopping / organise the costumes and wardrobe for your shoot. Document this process well as the rationale behind your choices