T3 | Wk 1 | Friday - Technology impact on media (AI challenges)

 Watch this clip and make notes in class as to how AI is impacting the filmmaking industry and what ethical concerns or just concerns in general, we should have about the future of this industry with continued AI development 

 https://www.youtube.com/watch?v=fBr4xloJky4

ACTIVITY 

Write a 1 page response to this question 

"AI presents some benefits for the film industry but the challenges seemingly outweigh the benefits." Discuss this statement and whether you agree or disagree using examples from the video. 

Film Postcard - development of idea and research cont.

  https://alastairwt.weebly.com/postcard-ad1.html

https://kavyamediastudiesa2.wordpress.com/2017/02/20/postcard-advertisements-research/

Front Side Conventions

Key Art: High-impact, professional movie poster image matching the film's genre and mood.
Title and Tagline: Bold, readable film title with a short, punchy hook or logline.
Accolades: Official selection laurels, festival logos, or award badges if applicable. 

Back Side Conventions

Logline or Synopsis: A brief, 1-to-2 paragraph summary or teasing description to provoke interest.
Screening Logistics: Exact screening dates, times, theater/venue names, and premiere status.
Credits and Cast: Key crew names (director, producer) and major cast members.
Call to Action: A prominent QR code, official website URL, and social media handles for trailers or press kits. 

T3 | Wk 1 | Wed / Thursday - The Creepy Line

     

Take notes in relation to Media Ecology, Power and the Media and also Media Regulation

- data collection (Media Ecology)

- young people particularly getting news from social media (power + Media / media ecology)

- regulating platforms (power + media)\

- net neutrality  - whether social media companies are editorials or neutral platforms (held responsible)

- in what ways are we being manipulated by Google? (3 ways)

- what happened in the case of Dr. Roberts Epstein and Jordan Peterson? Why is this cause for concern? 

T3 | Wk 1 | Tuesday - Technology's impact on audience trends

Technology / Audience Behaviour

This activity is going to prepare you to comment on 'the changing nature of media environments' 

Take an A2 piece of paper.

Brainstorm all the ways technological advancements have impacted audience behaviour and audience trends. Think about your own media consumption throughout the day.

Try and create an extensive map of audience-media-consumption. Look for and highlight what technological developments made those trends possible. 

Make this colourful, full of pictures and well laid-out so you can upload a scanned version of this to your blog and use it for study purposes. 

T3 | Wk 1 | Monday - Technology and audience trends

 Technology / CGI fatigue and the Odyssey

Look up details for the recent release of the Odyssey and revisit Barbie, Oppenheimer and Antman Vs. Wasp. 

Look up key info for the films in regards to what CGI they used, what old-school/ traditional methods of filmmaking they used, how they're resonated with audiences, how much they made / Rotten Tomatoes review, etc. 

T3 | Wk 1 | Monday - Diversity in NZ film

     Hi guys,

TASK 1 

Another article to look at with some great information;

After The Power of Inclusion summit: The problems with film/television diversity in NZ

Make some notes using the following questions as guidelines;

1. What was the event being held in NZ and what was it's purpose?

2. Why was Heperi Mita identified as a significant voice? What did he direct and what did he do? 

3. Both NZFC and NZ On Air have a strategy for Maori content, what is it? 

4. What was the concern that Heperi Mita had with the fact that although there was funding, producers were still being hired from big studios to re-tell Maori stories? 

5. Last year, NZ On Air revamped its roadmaps and added a strand for “newer storytellers”. Explain what progress has been made here? 

6. What are some other important points that have been made as a result of this inclusion summit? 

TASK 2 

This is work to add to your research on Power and the Media. We are now looking at our local broadcasting landscape and how Maori are represented in film and TV. 

Check out this article;

Diversify or die: What New Zealand television can learn from our film industry

Questions;

1. What are some of the points this article raises between the difference in how progressive the TV representation of Maori is and the representation of Maori in film? 

2. What is an example of the last TV show that really brought Maori representation into the spotlight but that is an older show to reference now? 

3. What are some examples of films that have done well and that focus on telling the stories of ethnic minority in NZ? 

4. Why are US TV networks scrambling to make their programming more diverse? 

5. What, according to the article is one of the biggest challenges for Maori television shows? 

Write a few other good points from the article and a quote that sums up one of these points, to be able to contribute to your essay on POWER AND THE MEDIA. 

July School Holidays Assignment - Media concepts - challenges of technological developments

Over the break I'd like you to research and write a news article / investigative journalism piece on the following statement;

"The challenges of technological advancements in media overshadow the positive impact that it has on society"

You should include cited case study material, quotes from industry professionals and detailed examples of each point. 

Consider these challenges along with your own findings in your response;

1. The issue of algorithms / echo-chambers breading extremism 

Explore the idea that algorithms cause people to consume media within echo-chambers of their own bias'. This can be dangerous and breed extremism. 

Eg. the Tech mosque shooting - manifesto  

2. Media regulation challenges and being unable to protect kids from grooming and social harm

Apps with chatbot features  (watch this recent NZ Herald clip - please excuse explicit language - mute for 6.03 mins

3. Technological convergence, the proliferation of the internet, technological advancements making technology cheaper, meaning kids have devices (often unfiltered and unmonitored access to internet and harmful content)  

4. AI and ethical industry concerns - AI creating content - what does this mean for art, creativity and people losing jobs (and/ or voices)? AI using images of people instead of actors - what ethical dilemmas does this create?