T3 | Wk 2 | Impact of Covid on audience trends

 You are going to do a study into the impact of Covid in the media landscape. 

I want you to explore 

- audience trends

- existing trends that were amplified

- new trends that emerged from that period of time

- all the ways that Covid disrupted previous and existing models of consuming media

- NZ- specific examples 

- technological developments that were used in this time 

- expert commentary on how media consumption was changed over this time (quotes, commentary, thoughts, ideas) 

- stats and research to back up data from this study 

- ways that Big Tech and Media companies pivoted to follow audience trends and keep media available to audiences 

Create a power-point presentation that you will use to present to the AS class. 

You will be marked on;

- your ability to research, interpret and collate relevant information in regards to a media concept Providing relevant examples (both within a NZ context and globally), making connections between data and media concepts explored. 

- your ability to create a media presentation that is of high quality, clearly laying out and presenting your information using appropriate media tools 

T3 | Tuesday - Citizen journalism as a concept

1. Read this article and make some notes. 

2. Write a paragraph in response to 2 different questions;

https://paradigmhq.org/citizen-journalism-how-the-internet-is-decentralising-information-control/

A) What has been the biggest technological impact on the ever-changing media landscape in areas you have studied? 

B) 'Power balance is shifting from institutions to audiences'. Discuss whether you agree with this, in relation to the media areas you have studied. 

Media Ecology Exam question responses

Use your Media Ecology essay plan to map out an essay response to the following questions. Write an opening paragraph outlining your main points and also the first sentence of each paragraph to show how you'll link the information directly to the question. 

QUESTIONS 

 "‘Technology shapes the way people experience media.’ Evaluate this statement with reference to Media Ecology."

"Assess the impact of emerging technologies on the future of media products and audiences."

"Discuss whether technological developments have benefited media industries more than audiences."

"Evaluate the extent to which developments in technology have changed the production, distribution and consumption of media products."

T3 | Wk 1 | Friday - Technology impact on media (AI challenges)

 Watch this clip and make notes in class as to how AI is impacting the filmmaking industry and what ethical concerns or just concerns in general, we should have about the future of this industry with continued AI development 

 https://www.youtube.com/watch?v=fBr4xloJky4

ACTIVITY 

Write a 1 page response to this question 

"AI presents some benefits for the film industry but the challenges seemingly outweigh the benefits." Discuss this statement and whether you agree or disagree using examples from the video. 

Film Postcard - development of idea and research cont.

  https://alastairwt.weebly.com/postcard-ad1.html

https://kavyamediastudiesa2.wordpress.com/2017/02/20/postcard-advertisements-research/

Front Side Conventions

Key Art: High-impact, professional movie poster image matching the film's genre and mood.
Title and Tagline: Bold, readable film title with a short, punchy hook or logline.
Accolades: Official selection laurels, festival logos, or award badges if applicable. 

Back Side Conventions

Logline or Synopsis: A brief, 1-to-2 paragraph summary or teasing description to provoke interest.
Screening Logistics: Exact screening dates, times, theater/venue names, and premiere status.
Credits and Cast: Key crew names (director, producer) and major cast members.
Call to Action: A prominent QR code, official website URL, and social media handles for trailers or press kits. 

T3 | Wk 1 | Wed / Thursday - The Creepy Line

     

Take notes in relation to Media Ecology, Power and the Media and also Media Regulation

- data collection (Media Ecology)

- young people particularly getting news from social media (power + Media / media ecology)

- regulating platforms (power + media)\

- net neutrality  - whether social media companies are editorials or neutral platforms (held responsible)

- in what ways are we being manipulated by Google? (3 ways)

- what happened in the case of Dr. Roberts Epstein and Jordan Peterson? Why is this cause for concern? 

T3 | Wk 1 | Tuesday - Technology's impact on audience trends

Technology / Audience Behaviour

This activity is going to prepare you to comment on 'the changing nature of media environments' 

Take an A2 piece of paper.

Brainstorm all the ways technological advancements have impacted audience behaviour and audience trends. Think about your own media consumption throughout the day.

Try and create an extensive map of audience-media-consumption. Look for and highlight what technological developments made those trends possible. 

Make this colourful, full of pictures and well laid-out so you can upload a scanned version of this to your blog and use it for study purposes.